IPSY: 10 Shampoos That Won’t Strip Your Color

From the initial appointment to the touch-ups every 6–12 weeks after the fact, maintaining color-treated hair is a commitment that often calls for haircare changes. 

For example, colorists typically recommend wearing hats in direct sunlight to prevent fading, or being extra delicate with your hair to prevent damage, frizz, or tangles. Heat-protectant products become even more important for hot styling. And, whether you have color-treated hair or not, it's always important to use haircare products that prevent common symptoms of damage, like dry hair, frizz, and split ends.

Luckily, you can prevent that damage by introducing color-safe products to your haircare routine from the very first time you wash your new hair color. You'll want to look for a shampoo that's sulfate-free (AKA formulated without the lather that strips your hair follicles of their moisture), but that's just the beginning. There are color-safe shampoos designed specifically to tone down brassy blondes, extend the life of punchy rainbow hues, and protect everyone else against the stressors that cause breakage.

Want to keep your next color service looking salon-fresh between appointments? Continue reading below for our recommendations on the best shampoos for maintaining colored hair, for your best hair yet.


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