Sheer Luxe: 11 Japanese Products To Have On Your Radar


Korean beauty has commanded so much of our attention in recent years, so it’s hardly surprising to see Japanese products staging a comeback. Be it the vast array of new launches, formulation updates, slick packaging or cutting-edge, scientific innovation – it’s no wonder J-beauty is a top trend in 2020. Here, we break down some of the best products worth knowing…

NatureLab TOKYO Perfect Smooth Blowout Lotion

More than just pretty packaging, this Japanese beauty brand has recently launched in the UK and it doesn’t disappoint. We’re hooked on this smoothing blowout lotion that protects against heat damage, while smoothing marula oils fend off frizz and flyways. Work a small amount through damp hair, then flip your head forward and dry for optimum volume and bounce. Argan stem cells encourage better growth and strength, too. 

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